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Glasscock School of Continuing Studies

Comprehensive Annual Giving

Annual giving programs are the foundation of all fundraising operations. They secure unrestricted funds, acquire new donors and help keep donors committed to the organization. Although often overlooked, annual giving should be viewed as a detail-oriented, scientific aspect of fundraising that can provide a healthy donor pipeline. Participants will be introduced to the strategy used to develop an annual development plan and will cover topics including: messaging, planning and creating a calendar, solicitation vehicles, staffing and volunteer involvement, and program evaluation.

Course Details:

Section Dates: Thursday, October 19, 9 a.m.-4 p.m. (lunch provided)
Fee: $275 For AFP members: $234
CEUs: 0.6
CFRE: 6 points

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Emily Hilber has worked in higher education advancement for over nine years, the last five of which were in the Rice Annual Fund at Rice University in Houston, TX.  She is currently the director of the Annual Fund, overseeing a staff of 16 class officers and direct marketers. Prior to serving as the director, Emily founded the Rice Annual Fund Student Initiative (RAFSI) with the help of several capable undergraduates who wished to make an impact at the university, and led the Rice young alumni giving program, increasing the number of
leadership donors and volunteers throughout her tenure. Prior to joining Rice University, Emily was an associate director in the Lafayette College Annual Fund in Easton, PA.  Emily became a Certified Fund Raising Executive (CFRE) in December 2012 and earned a bachelor’s degree in English from the State University of New York (SUNY) at Binghamton
University in 2006. Like many fundraising professionals, her beloved work as a student Telefund caller at her alma mater led to a career in

Angela Lane, CFRE, is the chief development officer at Houston Ballet. Prior to this position, she worked at Houston Grand Opera as director of individual giving, and she worked at American National Red Cross in support of disaster fundraising, major gifts and regional fundraising. She holds an MA in philanthropic studies from Indiana University Purdue University at Indianapolis and an MA in public communication from American University.

"This course was outstanding. The instructors provided best practice information, theory and practice, and so much of the thought that drives excellence in fund development. They were thoroughly engaging."
-past participant